The Role of the Fashion Buyer Considering Buying for Different Organisations and Categories

Introduction Dwelling upon the role of the fashion buyer considering buying for different organisations and categories, the role of buyer in the modern life should be understood. Modern economics is based on the marketing relations. All the products and services are bought and sold. The customer is placed on the first place as the competence is high and no one wants to lose its clients. Fashion industry is highly competent as well.Advertising We will write a custom essay sample on The Role of the Fashion Buyer Considering Buying for Different Organisations and Categories specifically for you for only $16.05 $11/page Learn More There are a lot of different types of customers’ behaviour and the ways how customers may be attracted. Buyer behaviour differs greatly depending on the situations. The main purpose of this paper is to consider the role of the fashion buyer, dwell upon types of the buyers, the ways they choose for purchases, and other aspect s of buyers’ behaviour. Types of Buying Roles from High-End to High Street Considering the types of buying roles, it is essential to consider the main idea of the high-end and the high street behaviour. High-end fashion demonstrates the brand building, while high street fashion is sales focused. It is really important to understand the types of buying roles of the customers to predict the level of sales. High-end type of buying role is based on the brand name of the product. No matter whether people need it or not, no matter whether it is more expensive than the same product of another produces, many people are ready to buy the products only of one brand. Such behaviour is advantageous for those who have already managed to gain many customers who constantly use their products, however, such position does not fit those who are new at the market. High street fashion type is based on the level of sales. Customers buy the products which seem to be the most popular among other buy ers. They consider it as an important factor in selecting the product. Being chosen by other customers, it should be quality and of the acceptable price (Vickers 2011). Therefore, having different roles, buyers create various types of selling products, advertisement, etc. Ways in Which Buyers Will Purchase Products for Particular Categories There are different ways in accordance to which buyers will purchase the products for particular categories. The revision of the market, customers’ privileges and the sum of money they are able to spend on garments are the main factors which influence the issue. Even though the balance between the price and the quality is important, it should be remembered about brand consumers who are ready to buy the product of a particular brand no matter how much it costs, however, such people are really few and it is risky to pay all buyers’ attention on such purposes.Advertising Looking for essay on business economics? Let's see if we ca n help you! Get your first paper with 15% OFF Learn More The consideration of the market may help make a correct decision. Additionally, financial and cultural situation ion the country should be considered as well. Having appeared at the crisis people are going to spend less money on cloths, while the future holding of any sports event increases the garment purchases. It is really important to consider the situation from different angles to make a correct decision. The Buying Cycles Dwelling upon the buying cycles, the high street buyers and high-end buyers are to de differentiated. The buying cycle for brand buyers or for high-end type of buying consists of the following. First of all, the budget planning occurs with distinguishing how much can the buyer spend per season. Then, it is important to complete a comparative shopping which means to go to similar or competitor shops with the purpose to see what they are doing. Then, high-end buyers are to be busy with directiona l shopping visiting aspirational shops. Planning budget schedules and going on buying trips / appointments is one of the most important stages in the budget cycles as this stage presupposes planning of what can be spent and where. Buyers are to be ready to negotiate the price with the sellers and to set a retail which presupposes the discussion of the discounts. Processing orders, order confirmation and monitoring deliveries are the stages which come prior the final stages of buying cycles. The high-end buyers should not forget to monitor sales figures by means of the daily or weekly reviews of sales on brands depending on necessity. The final sage of buying cycle phase is the revision of the seasons’ performance trying to understand the level of buying. Then, the first stage ids completed directed at another season (Understanding the role of the buyer and the merchandiser in retail 2012). The buying cycle of high street buyers differs greatly. The first stages of a buying cy cle in this case coincide, these are the revision of the current seasons sales and consideration how current product is acting in store, budget planning with understanding the amount of money which may be spend during the season. The comparative shopping aimed at going to similar and competitor stores to see what they are doing finishes the similarities in the buying cycles between high-end and high street roles. Then, high street buyers are to complete directional shopping. Fabric sourcing covers selection of fabric from a particular manufacture of the selection of a specific manufacturer depending on the situation. Range planning is the next stage, it will be discussed in detail in the next section. Generally, range planning means selecting garments which may occur either from a particular manufacture or may be conducted of a number of manufacturers.Advertising We will write a custom essay sample on The Role of the Fashion Buyer Considering Buying for Different Organisations and Categories specifically for you for only $16.05 $11/page Learn More The pre selection stage completes the products selection from the original choices. The price negotiation is important here as well as for high-end buyers as the firm up pricing of goods is to be considered before the final range selection where the products that are presupposed to go into store actually is completed. Placing orders for ranges where the buyer is to submit all the orders to particular people is the next stage. The buyers are also responsible for product development cycle where they are to consider whether the garments and the quality of fabric coincide with the declared ones. The delivery of the products to the retailers (or delivering the products into the store) is the final stage of high street cycle buyer before product is purchased buy customers (Understanding the role of the buyer and the merchandiser in retail 2012). Range Plans Range planning is basically a planni ng which involves the list of the garments which are predicted to be bought this very season and prices which may be spent on those purchases. Range planning differs from planning in general as general planning presupposes the consideration of the general sum of money which may be spent on products, while range planning is a more detailed issue which gives a ranged pricing depending on the model, fabrics and other specific items. Creating a range plan, a buyer should be aware of the prices at the market, the possible discount and the places where the product may be got of the top quality and for the lower price. It is important to complete the following research before completing a range planning, historical sales figures, forecasting fashion trends, consumer behaviour, directional shopping, and comparative shopping. The research of each of these items allows the buyers to make sure that their planning is effective and prices are appropriate (Weygandt, Kimmel Kieso 2009). Tasks tha t a Person Who Is in a Buying Role Will Be Involved in on a Regular Basis The main responsibilities of the buyer are focused on a specific purpose of this person. Being aimed at buying the products which are going to be sold within the season, a buyer is to spend much time on research. The consideration of the modern trends and process is essential. Then, a buyer is to spend much time on range planning. Having a specific sum of money, it is essential to buy all the necessary items and to meet the budget. Appropriate positioning of the garment is important as well as good advertising. It is essential to have the products for different customers to be able to meet their requirements.Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Different People the Buyer Will Work with through the Buying Process A buyer is to work with different people, starting with the shop colleagues and financial department, and finishing with the magazine sellers. Apart from visiting different collections and presentations, a buyer is to see what is offered for simple people, therefore, a buyer should constantly look through the fashion magazines. The communication with the designers and the shop owners is also the part of buyers’ job. It is impossible to imagine a buyer who is unable to speak to the customers as this is the final goal of the issue, to sell the products to the customers (Cheverton der Velde 2010). Discuss Why Integration Is so Important in a Modern Buying Office Integration is really important in the modern office as its main idea is to bring changes. The modern world is changing (Bartle 2001). The integration of the innovative technologies in the production is an important factor as it means that the company has chosen an innovative way of its development. Moreover, we live in the multicultural society where integration is one of the ways for interconnection. Being able to integrate with other cultures, the company may increase its sales and the buyer may get to know something new as personal development is really important in this sphere. Conclusion Therefore, it may be concluded that the role of buyers in the fashion industry is really important. Being responsible for the market sales, buyers have to complete a great range of services in order to make sure that the final stage is achieved. Completing a research of the current situation at the market of fashion, a buyer is to create a list of the possible products which are to be bought. The types of consumers and their privileges are to be considered before the decision making. All these responsibilities should be covered by the buyers. Reference List Bartle, RG 2001, A Modern Theory of Integration, American Mathematical Soc., New Yor k. Cheverton, P der Velde, JPV 2010, Understanding the Professional Buyer: What Every Sales Professional Should Know About How the Modern Buyer Thinks and Behaves, Kogan Page Publishers, New York. ‘Understanding the role of the buyer and the merchandiser in retail’ 2012, Lesson one 2012. PDF. Vickers, E 2011, ‘Is this the end of the high street?’, Express.co.uk, 3 July, viewed https://www.express.co.uk/news/uk/256481/Is-this-the-end-of-the-high-street. Weygandt, JJ, Kimmel, PD Kieso, DE 2009, Managerial Accounting: Tools for Business Decision Making, John Wiley Sons, New York. This essay on The Role of the Fashion Buyer Considering Buying for Different Organisations and Categories was written and submitted by user Colleen Wing to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

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Social Policy On Community Care Mental Health Provision Social Work Essay Social policy is a governments application for welfare development and social protection carried out in the community. The Margret Thatchers conservative administration and Tony Blairs labor administration had different approaches towards the issue of community mental health care policy. The policy made vital steps towards the right direction but met obstacles on the way complicating its sustenance and achievement of desired goals. Generally it is believed that the policy did not meet its desired goals of helping the mentally ill patients in the communal setting. Community care is the British policy of, deinstitutionalization treating and caring for mentally disabled people in their homes rather than in an institution or hospital. Institutional care was the target of widespread criticism prompting the government of Margaret Thatcher to adopt a new provision of community mental health care. 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The paper will also be analyzing the advantages and disadvantages of both parties to ascertain where they have helped and where they have displayed poor services. Finally the paper will conclude by giving an insight on the impact of the current social p olicy on community mental health care. Margaret Thatchers administration and community health care policy When Margaret Thatcher came to power in 1979, she made it clear that she would reduce public expenditure and make drastic changes for the betterment of the country.   She was acutely aware that Britains welfare state system needed urgent restructuring as it was costing the country too much money in the event putting the country into economic free fall.   Between 1979 and 1990 she successfully introduced changes to social policy, the organization and delivery of services and the role of the state welfare provision. As a result the era became known as Thatcherism. In 1983 the Mental Health Act was introduced by Margaret Thatchers government to  put in place safeguards for people within the hospital system. Section 117 of that act imposes a duty on district health authorities and social services departments in conjunction with voluntary agencies, to ensure that after Care service is provided for people after discharge from hospital. The approach taken by the conservative government to social problems was known as the market liberalism or neo-conservatism, and this was very influential in the way it operated. Thatcher believed in having a market economy allowing people to create their own wealth in the event taking care of themselves and their families without the interference of the government.   This approach was evident in the health care and community care reform brought on board in 1990. The aim of this act was to standardize and improve community care and establish duties for the English Health Authority.   This piece of legislations not only led the way in developing the new internal market system in health and social care but divided the organization of care into purchasers and providers of care thus creating an artificial market to increase efficiency.   It then caused a major development in the 1989 White Paper (Caring for people) as a response to the Griffins report. This was effectively putting the responsibility firmly at the doors of the health authorities and families thus freeing up more money to be put back into the system.   However, due to flaws within the assessments, lack of funding and the failing of community care, people were being discharged into the community without proper supervision, care, help and support. As a result of this some individuals became homeless ending up on the streets while some are being cared for by overstretched family with financial difficulties.   Despite of the positive approaches on Margaret Thatchers implementations she had some bad sides too.   As a result of these policies, a number of changes started to appear in the society, where members of families who suffered mental health had to rely on children to take care of them, which consequently put burden on them causing isolation, social exclusion and to some extent extreme poverty. Because of these negative impacts and lacking of a proper system in place for home care (proper monitoring and provision of communal health care officials to treat patients at home), Margaret Thatchers government was unable to adequately address the issue of community mental health care. Community mental care act 1990 In the act passed in 1990 on community care health services (NHS ACT 1990), individuals with mental problem difficulties were able to stay at their homes while being treated. This state of affairs raised concerns especially after some individuals with mental health problems were involved in violent behavior against members of the public. Even though the community has recorded a few murder cases caused by people having mental health difficulties, it is more probable that healthy individuals can as well attack the mentally ill. Mental Health is always portrayed in the media as negative but nothing has ever really been highlighted about the way people with mental ailments are being subjected to attacks and  abused on a daily basis from the general public. It is sad to note that no one seems to take account of their plight, not even the government.  So as much as this act made it possible for patients to be personally assigned specific community workers to monitor and take care of them, it posed a major risk in the community. These patients were under risk of being abused, attacked, neglected and untreated making the act look inefficient. Mental health patients eventually became uncontrollable ending up on the streets. These issues are usually prompting arguments between the public administration, health services officials and the department of social service on who should be held responsible of the whole matter. One such lack of help to detrimental effect was when Christopher Clunis, a mentally ill patie nt, stabbed and killed Jonathan Zito, an innocent person, in Finsbury Park tube station.   This could have been averted had there been proper home care and supervision provided.   These types of cases are common but there seems to be very little done to alleviate such tragedy. There ought to be no contentment therefore in ensuring good quality community care for patients with mental problems. The main challenges to the policy of the rundown traditional psychiatric hospital are the concern that homelessness is being increased among the mentally ill and the fear of public safety because of homicides by psychiatric patients (Mathews, 2002). Other issues involve appropriate assignment of social workers who would take care and monitor these patients. Over the last few years activists in opposition to community care have diverted their aggression to the concern of public safety. These has prompted the government of Britain to put into practice a key review on mental health policy. It is also apparent that issues on public safety are the ones driving the review. Tony Blairs governments approach on community mental health care When Tony Blair was elected the people had high expectation that he would put in order the NHS system.  Ã‚   Although he did not have any viable alternatives to the existing policies of Margaret Thatcher, he ridiculed them. He even used the same strategy to in his campaign resulting in a NHS historian, Charles Webster, calling it the meanest spending package on the health service since the second world war.  His promise to the people of the country was that he would not cause any structural upheaval to the NHS but he would carry out some reform which would be gradual involving consultation and experimentation. Unlike the decentralization that Margaret Thatcher adopted in her era which was against the nanny state mentality, the approach adopted by Tony Blair was that of a democratic society. Despite his belief that the government should play a greater part in monitoring what goes on in the society and intervene when necessary to ensure that fairness, he was tolerant with the idea of free enterprise. It has now been a decade since Tony Blairs government vouched that they would tackle the NHS mental health service with vigor promising that equal priority would be given to mental health issues as that of heart disease and other ailments. This is what was stated by the then health secretary Frank Dobson in 1999. The National Services Framework for mental health 1999 (ten years plan) promised seven standards of care and treatment, these standards included primary care, access to services, prevention of suicide   and caring about careers. Regardless of this the labor government under Tony Blair made some changes within the health service. His successor Gordon Brown is worse as he has not made much with the NHS. He set his sight on more cuts and closures which effectively caused more damage to an already damaged NHS.   He has not carried out the National Service Framework 1999 that had been promised by the labor government, so together they have failed to effectively implement the policies even though they have been in power considerably long. Their failures are also manifested further as the national frame work for mental health deadline expired last month and yet it still did not meet its targets. However the department of health announced a package of measures in January 2009 for the design and development of single sex accommodation within the health system. This will include a  £100 million Privacy and Dignity Fund for improvements and adjustments to accommodations. The new initiative came into effect as of Ap ril 2010 which was a big step in ensuring privacy needs of male and female patients are fully met. Still some changes have been made by the two previous governments and their respective leaders (the Margaret Thatchers conservative party (1979) and Tony Blairs 1997 labor party), with regards to the implementations of the Mental Health Act 1983 the NHS and Community Care Act 1990, and the National Service Framework Act 1999.   Even though it still appears that not much has been done to help especially members of the ethnic minority groups. There are still disparities in the way services are being distributed and how they are being treated as patients compared to their white counterparts.   For example, they are discriminated against  more and are more likely to be given higher dosages of anti-psychotic drugs or sometimes even put into seclusion. The Community Care Act 1990 was put in place mainly as a cost effective measure, thereby moving people with mental health issues out of hospitals into the community. However, some people are still not receiving the necessary care that was promised by the government, although to some extent they are being empowered by being encouraged to be more proactive in their own assessment and  care plans. Of late these provisions are ineffective as they do not meet the required specification. The organization of health services concerned with mental problem was simple previously before the current NHS and social reforms came into play. The government was responsible of the NHS and controlled fund allocation, functionality, and supervision of these health services. Local government played a very small role in the care for mentally ill individuals, there main was in housing and social work sustenance. Initially, it was the responsibility of sanatorium community divide. In the 1980s important reforms were made to both the NHS and social services. These reforms were largely aimed at changing the management arrangements for delivering general health care in the NHS and at reforming the community care of elderly people provided by social services. Little thought was apparently given to how the reforms would affect the care of mentally ill people. We believe that these changes, each of which on their own might have been valuable, have combined to damage provision of care, at least for severely mentally ill patients (Mathews, 2002). Mental health policy defines the vision for the future mental health of the population, specifying the framework which will be put in place to manage and prevent priority mental and neurological disorders. Therefore as shown in this paper the approach to the social policy on community care and mental health should focus on communal mental health problems and generate solutions for curbing these predicaments. The primary aim of this policy is to identify the most useful and efficient measure to successfully address these issues. On other hand the bringing of new policies in the mental health sector has totally transformed mental community care provision. Simple systems have been replaced with complicated organizational and financial structures requiring almost impossible feats by local health and social service staff to coordinate care for patients to whom continuity of care is critical for their survival in the community (Mathews, 2002). Critical mentally ill individuals are ensnared by these problematical issues. The formation of a community care authority that is localized which is accountable for the issue at hand could be the best solution.

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